Agadir City Tour: Cable Car, Kasbah & Souk El Had

This guided Agadir city tour fits the main sights of the city into one relaxed half day. It is a good choice for first-time visitors who want to get their bearings, for families with young children (guests from age 2 are welcome) and for cruise passengers with a few hours ashore, since pickup is offered from the Agadir commercial port as well as from hotels. Your guide meets you in front of your hotel, and the tour opens with a drive along the seafront promenade that defines modern Agadir. From there you ride the cable car up to Agadir Oufella, the hilltop kasbah built by the Saadians in the 16th century. You have about an hour at the top, with the whole bay laid out below you: the fishing port, the long sandy beach and the city spreading inland. Back down the hill, the focus turns to local craft at the Argan Oil House. Here you see how Berber women make argan oil by traditional methods, starting with raw nuts that are collected and dried and ending with the pressed oil. Next comes Croco Park, a landscaped garden where crocodiles and several kinds of anaconda live. The last stop is Souk El Had, the region's largest market, where you get around an hour to wander the stalls, practise your bargaining and shop at your own pace. Transport is in an air-conditioned vehicle with a local guide who speaks English, French or German, and the cable car ride plus all fees and taxes are covered. Coffee, tea and personal spending are not included, so keep a little money aside for the souk and any drinks along the way. Comfortable shoes make sense, as both the kasbah and the market involve some walking, and sunglasses and a hat help on the open hilltop. It is an easy, well-paced way to understand how Agadir fits together before you explore further on your own.